Meet the team
A small crew building the bridge between Indian brands, creators, and shoppers — from first collaboration to checkout.

Ashutoh Anurag
Co-founderAshutosh Anurag studied Software Engineering at Delhi Technological University (DTU), driven by a passion for solving complex problems, puzzles, and building innovative solutions. This problem-solving mindset led him to join the R&D division of adidas Tech Hub, where he worked on building scalable technology solutions and solving challenging engineering problems. His curiosity for turning problems into meaningful products eventually led him to co-found Sociopoint, where he is focused on using technology to simplify how brands, creators, and businesses grow and build their digital presence.
LinkedIn
Manav Mantri
Co-founderManav Mantri is the Co-Founder of Sociopoint and a first-year MBA student at USC Marshall. Before business school, he spent nearly four years at Deloitte, working with U.S.-based clients on technology and data transformation engagements. His experience across analytics, client problem-solving, and digital transformation, combined with his interest in creator commerce, led him to build Sociopoint as a more structured and transparent way for businesses and creators to work together.
LinkedIn